What type of insights do Site Performance Reports typically include?

Site Performance Reports provide critical insights into how well a website is performing in terms of speed and overall effectiveness. These reports typically analyze metrics such as load times and responsiveness, which are essential for understanding how quickly pages load for users and how this impacts their experience on the site.

Quality load times are crucial for retaining visitors and enhancing overall user satisfaction; thus, these reports often highlight how performance metrics can be correlated with user behavior and engagement levels. By focusing on load times and site effectiveness, organizations can identify areas for improvement, leading to a more optimal user experience and potentially better conversion rates.

In contrast, marketing trends, content optimization strategies, and user acquisition costs, while related to overall site success, do not specifically fall under the performance metrics that Site Performance Reports typically include. Therefore, focusing on load times and site effectiveness captures the primary purpose of these reports, making it the correct answer.